Tag Archive for 'social media'

Die Zukunft des Fernsehens

Ok, je mehr man sich mit dem Thema beschäftigt, desto interessanter wird es. Auch in Deutschland beschäftigt man sich mit neuen Formaten und es gibt momentan tolle Projekte, an denen man teilnehmen kann und experimentieren kann. Die Zukunft des Fernsehens kann aus drei verschiedenen Perspektiven betrachtet werden:

(a) redaktionell-interaktive Inhalte
(b) verschiedene Endgeräte und Plattformen
(c) technisch-interaktive Funktionalitäten (z.B. durch soziale Netzwerke)

Eine kleine Zusammenfassung zu dem Thema nochmal hier [ENGLISH]:

Vor allem über Richard Gutjahr’s Plattform “Rundshow” bekommt man ne Menge zu dem Thema mit – O-Ton: “Zuschauer sollen bei der Rundshow auf viele Arten mitmischen können: ein bisschen Facebook, eine Prise Twitter, Input über eine App, der direkte Chat und bei Bedarf noch ein Quentchen “Plus”, Mail darf auch nicht fehlen… Und wir Sendungsmacher wollen den Überblick behalten, tolle Beiträge für alle sammeln, diese auf verschiedenen Wege veröffentlichen und am Ende auch noch ein Best-Of präsentieren.”

Marco Maas’ Beitrag zur Rundshow ist das ultimative “Social Video Event Toolkit”. Die Tagesschau hatte es bereits zu den Berliner Landtagswahlen im Einsatz, aber auch bei TED und N-JOY war es zu sehen. Eigentlich wird damit schon das gesamte Spektrum von Social TV abgedeckt: Dieses Toolkit “kann Beiträge aus diversen Kanälen an einer Stelle bündeln und bietet ein Redaktions-Backend, mit dem diese Beiträge ausgewählt und ausgespielt werden können. Und nicht zuletzt hat SoViET den Anspruch, Sendeformate zu ermöglichen, in denen Live-Video und soziale Netzwerke integriert werden”. VERRY NICE!

Hier wird von Michael Reuter (übrigens auch im Team von Rundshow.de) ein ziemlich cooles Gadget vorgestellt – Tizi (leider noch etwas zu teuer und mit der Antenne sieht das Ding irgendwie aus wie aus dem Jahr 1996, aber es zeigt, wo’s hingeht):

Eine interessante Entwicklung kann man sicherlich bei Zeebox erwarten. Anthony Rose (baute KaZaA und den BBC iPlayer) wird mit seinem StartUp den Social TV Markt wahrscheinlich ein ganzes Stückchen aufregender machen.

Wer sich für coole Web-Videoformate interessiert, die sich inhaltlich nichts vom Mainstream sagen lassen, der schaut auf den neuen Zeit Online Blog: Netzfilmblog. Hier werden Online Filmprojekte wie Arte’s Prison Valley oder PBS’ Off Book vorgestellt, mein Lieblingsformat ist momentan allerdings das hier, das man auch bei Kickstarter unterstützen kann.

The Future of TV | Radical Punch #3

The Beauty of Visualization | Radical Punch #2

BundlR And Storify – A Quick Comparison

UPDATE: just wanted to update my post: Burt Herman, CEO of Storify, contributed to the comment section and clarified: Storify does have a “bookmarklet and Chrome plugin that can be used to add elements to stories from any web site”. Video can be seen here. Thanks for sharing, Burt. I changed the post (differences) accordingly.

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I already addressed this in my tweet: I am not sure if I can even compare the two services but when Jenny8Lee mentioned BundlR, I immediately thought of Storify.

And here is why I think they are quite similar:

  • BundlR and Storify both allow users to create/narrate stories using other social media services
  • both are determined to create meaning amidst all the media noise
  • they both understand that curating the social web is part of journalists’ future of publishing
  • aggregating and curating is the name of the game
  • require SignOns through social media platforms (Twitter/Facebook)

There are also many differences

  • Process of creating a story
  • in Storify, you basically stay within the site while creating your story (see screenshot below)
  • in BundlR, users add the BundlR toolbar button, then they can surf the web and when they find something interesting, they can add it by clipping the button to the selected bundle
  • Totally different approach and I am not sure which one I like better – on the one hand – having it all on one site has its advantages – on the other hand, when you are on one website and you see that it would be a great part of one of your bundles, you can easily just add that to your story – that would serve Jarvis’ idea of journalism as a process
  • Supported social media platforms
  • to create Bundles: YouTube, Vimeo, Twitter, FlickR, Slideshare, Wikipedia, Scribd, Audioboo
  • to create Storifies (word probably doesn’t exist): Twitter, Facebook, FlickR, YouTube, Storify, Google, RSS, own media uploads
  • Community aspect
  • maybe I just didn’t see but in BundlR, users currently cannot follow other users - this will probably change once they go public but in Storify, it is a nice way of getting all the updates from users you are interested in
  • Writing notes/being part of your own story
  • in Storify, users can moderate the content – that means they can write notes to everything they include (BundlR will add that feature in the future)

Creating a story using Storify

Storify: New story dashboard

Let’s look a little further into BundlR:
So BundlR is in private beta right now. Quite a few features are still missing but I am sure, they will be added very soon. For example, currently, it is impossible to embed a Bundle into an external website – a feature that is needed once users want to share their stories on their own websites.

One quite interesting fact is that Sérgio Santos, founder of BundlR, said that in the future, BundlR considers archiving Bundles (in order to prevent broken links) to become a paid feature due to storage costs. It is an interesting take on business models because here you can understand certain requirements users would be willing to pay for.

At SXSW, this is a keynote by Margot Bloomstein (I love it because it combines two of my favourite artists – what Danger Mouse did was brilliant)

Here are videos about their respective services:

BundlR

Storify

Summary
I was always wondering about the differences between public beta and private beta. Now I understand. While the idea of both services are very much the same, many features are still missing on BundlR. I like the fact that BundlR takes so many different social media platforms into consideration – including scribd, audioboo and slideshare – really makes a difference. On Storify, I like the way the stories are arranged at the end of the story (if there ever is an end). Once you are done, it is fun to go through all the curated videos, quotes from FlickR, etc. On BundlR, I like the mouse-over effect (you should check it out).

I am very excited to see where this is going – the idea of curating the news by going through social media platforms is still quite new – Al Jazeera, Washington Post and others are already using Storify and I am sure that this is one important step towards the future of journalism.

Please tell me what you think, I really want to know. Have you worked with BundlR or Storify? Are there similar services that I need to be aware of?

YouTube Turns 6

Six years ago, a video platform was launched that changed the world. And even though this might sound absolutely exaggerated, I truly believe it did … well, somehow.

What has changed

  • Change of perception towards TV – we’ve all heard the buzz words – Hybridisation of TV and Internet and I think YouTube played a major role in this
  • Leanback TV with interactive features – TV is trying to copy that now – #epicfail #noads
  • We can all be producers – I will forever love YouTube for EpicFuThe Burg and Nikki Jean (of course, YouTube didn’t really have anything to do with the production of these shows, but the fact that all of the sudden everybody was able to share their videos made a difference in my life and YouTube started that for me)
  • Political communication has changed – at least in theory – wzbw.

New stats

While today you can’t really read more than a post about this special day, exactly one year ago, YouTube published a special site celebrating the big FIVE. Everybody was able to tell their individual YouTube stories and they made a big deal out of it with messages from e.g. Conan O’Brian.

Here are a few amazing new statistics that were published earlier today:

  • YouTube users are now uploading 48 hours of video a minute. That’s up 37 percent in the last six months, and 100 percent in the last year.
  • YouTube users are now watching more than 3 billion videos a day. That’s up 50 percent from the last year.

Google’s subsidiary puts it this way:

That’s the equivalent of nearly half the world’s population watching a YouTube video each day, or every U.S. resident watching at least nine videos a day.

They claim that there are three major factors playing a role in this increase: live streaming events, longer upload times and faster upload processing times.

Some memorabilia

The first YouTube video ever uploaded

And this is the classic video uploaded by Steve Chen and Chad Hurley in October 2006, announcing that they’d sold the site to Google

One way how YouTube can lose big time

“DIESES VIDEO IST IN DEINEM LAND NICHT VERFÜGBAR” – oh you don’t know what that means? Well, let me tell you: In Germany, almost all the official music videos by major music companies like … and … will not be displayed due to copyright infringshit. That often leads to frustrating searches on other video platforms for that same content. Usually, I go to Tudou or Youku (Chinese versions of YouTube) but the fact that YouTube hasn’t figured out that access to music is key for success, they will lose their market share in Germany.

HAPPY BIRTHDAY YT

“Is cyber generated change virtual or real?”

A question asked by Al Jazeera’s Marwan Bishara. Whether social networks like YouTube, Facebook and Twitter have become the new vehicle for mass mobilization is subject of this feature. Messages of current events in Egypt and Tunisia first went viral online and documented hundreds of pictures and videos of demonstrations all over the countries.

Spreadability over stickiness

As Henry Jenkins said it right:

YouTube represents a shift away from an era of stickiness (where the goal was to attract and hold spectators on your site, like a roach motel) towards an era where the highest value is spreadability (a term which emphasizes an active agency of circulation of media content)

However, question remains: what does that mean exactly? If the importance of the source somehow loses its cool and content flow itself is all that matters, is medium no longer the message? What are measurable parameters of legitimacy, credibility, and authenticity if stickiness, and therefore the source site, no longer counts. Social graphs, data portability and data-driven journalism are no longer futuristic terms for the early adopters, but everyday concepts that determine current online business models and influence the chain of economic value added, especially in the media industry.
YouTube, being just one example of how spreadability is the prevailing currency of success, already demonstrates in how far content is king and, agency is, to stay in chess terms, just a poor pawn on the battlefield of attention. The agent, now nothing but a messenger, is crucial to the success of spreadibility (e.g. of a video). Consequently, the network of the agent is pivotal for the intended outcome. Examples are apparent not only in the news (e.g. Hudson river incident), but also in advertising (good ol Spice) and the music biz (Soulja Boy, just to name one internet phenomenon).
So, I guess in the future we will see whether impactology of the agency or the spreadability of content will prevail.